Brand and product design. From direction to execution.

Brand and product design. From direction to execution.

I'm Paolo, Papaya is the name I work under.
I help founders and teams to translate complex ideas into brand systems that bring clarity, structure, and coherence to growing products and organizations.

See the Work

See the Work

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PRODUCT DESIGN

Independent Creative Network
Independent Creative Network
Independent Creative Network

Brand Strategy

User Experience

Product Design

Creative Direction

Paolo
Paolo

From Treviso to Taipei.
11 years of design in motion.

My journey began in Italy in 2015, where I learned that good work means precision, accountability, and showing up – no excuses. But I soon realized that to design the future, I needed to see the world.

So I took my work with me. Madeira. Australia. Hong Kong. Taiwan. Over the years, collaborating with startups and global teams, I’ve learned a fundamental truth: a designer inspired by life is a designer who delivers extraordinary results.

Today, I’m based in Taipei, where I study Chinese and try to build a community of creatives. My mission? I help shape direction, simplify complexity, and translate ideas into something that can actually be built and used.

Let's talk

Let's talk

How I work
How I work
How I work

  • The Papaya way

  • The Papaya way

  • The Papaya way

Paolo
Paolo
Paolo
  1. Remote First

I've been working this way since before it had a name. Async when it makes sense, video when it counts, in person when it's worth a flight.

  1. Selective by design

I don't take on everything. I take on the right things. Fewer projects, more attention. You'll always know who's working on your project - because it's me.

  1. Understand is key

Tools change. Methodologies evolve. What stays constant is that I want to understand what you're actually building before any design starts. That conversation is the work.

Papaya is more than one person.

Papaya is more than one person.

Papaya is more than one person.

I work alone on most projects. But some need more: a developer who gets product, a strategist who can write, a motion designer who doesn't overdo it.

Over the years I've built a small network of people I trust and work well with. Not an agency. Not a roster. Just the right people for the right projects, brought in when it actually makes sense.

If you're a remote-first creative with strong work and a clear point of view, I'm always open to a conversation.

I work alone on most projects. But some need more: a developer who gets product, a strategist who can write, a motion designer who doesn't overdo it.

Over the years I've built a small network of people I trust and work well with. Not an agency. Not a roster. Just the right people for the right projects, brought in when it actually makes sense.

If you're a remote-first creative with strong work and a clear point of view, I'm always open to a conversation.

Join the Network

Join the Network

What I have already done
© Featured Projects
What I have already done

  • Featured Works

  • Featured Works

  • Featured Works

These are projects I chose to take on. Each one with a team worth working with, a problem worth solving, or an idea worth backing.

Nexblue

Nexblue

(01)

Brand Strategy

Nexblue

Nexblue

(01)

Udropper

Udropper

(02)

Leading Product UX/UI

Udropper

Udropper

(02)

Vitesy

Vitesy

(03)

Iot UX-UI Design

Vitesy

Vitesy

(03)

Ronal Bathrooms

Ronal Bathrooms

(04)

Exhibition Design

Ronal Bathrooms

Ronal Bathrooms

(04)

Hausbrandt

Hausbrandt

(05)

Creative Direction

Hausbrandt

Hausbrandt

(05)

How I can help you
How I can help you

Services

Design that speaks the language of the future.

Design that speaks the language of the future.

Design that speaks the language of the future.

Design that speaks the language of the future.

01

Product Strategy

Before design, there's direction. I help founders and product teams clarify what they're building, who it's for, and how it should feel – so that when design starts, it starts right

02

User Experience

Interfaces people actually enjoy using. Designed with empathy first and aesthetics second – because good UX is invisible, and bad UX kills products. From early flows to final polish, every decision has a reason.

03

Product Design

From rough concept to something people actually use. Bridging how it looks, how it works, and why it matters – combining refined aesthetics with solid interaction logic across digital and physical touchpoints.

04

Creative Collaborations

Some projects need more than one perspective. When that's the case, I bring in the right people – developers, motion designers, brand strategists - depending on what the project needs. No bloated teams. Just the right ones.

Product Strategy

Before design, there's direction. I help founders and product teams clarify what they're building, who it's for, and how it should feel – so that when design starts, it starts right

User Experience

Interfaces people actually enjoy using. Designed with empathy first and aesthetics second – because good UX is invisible, and bad UX kills products. From early flows to final polish, every decision has a reason.

Product Design

From rough concept to something people actually use. Bridging how it looks, how it works, and why it matters – combining refined aesthetics with solid interaction logic across digital and physical touchpoints.

Creative Collaborations

Some projects need more than one perspective. When that's the case, I bring in the right people – developers, motion designers, brand strategists - depending on what the project needs. No bloated teams. Just the right ones.

Product Strategy

Before design, there's direction. I help founders and product teams clarify what they're building, who it's for, and how it should feel – so that when design starts, it starts right

User Experience

Interfaces people actually enjoy using. Designed with empathy first and aesthetics second – because good UX is invisible, and bad UX kills products. From early flows to final polish, every decision has a reason.

Product Design

From rough concept to something people actually use. Bridging how it looks, how it works, and why it matters – combining refined aesthetics with solid interaction logic across digital and physical touchpoints.

Creative Collaborations

Some projects need more than one perspective. When that's the case, I bring in the right people – developers, motion designers, brand strategists - depending on what the project needs. No bloated teams. Just the right ones.

Man Back Pose
Woman

Four core capabilities. One consistent approach: understand first, design second, deliver without compromise. 

Four core capabilities. One consistent approach: understand first, design second, deliver without compromise. 

Whether it's a single touchpoint or a full product experience, every decision has to earn its place.

GET IN TOUCH

GET IN TOUCH

Experience
Experience
Experience

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J

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11 years. 5 countries. One consistent thread: work that travels as well as I do.

11 years. 5 countries. One consistent thread: work that travels as well as I do.

Global

Remote First

Creative Collective

Partnerships

Supacaz

Sport equipment

Leading Product Design

Taipei

TravoAI

Software for travel agencies

Leading Product UX/UI

Taipei

TDN

Digital Nomad Community

UX/UI, Education & Events

Taipei

Udropper

Social Network

Leading Product UX/UI

Italy

Nexblue

EV charging hardware

Branding & Marketing Lead

Hong Kong

Vitesy

IoT products

Product Design & Marketing

Italy

Ronal Bathroom

Wellness

Product Design & Marketing

Italy

HUH

Sport equipment

Product Design & Marketing

Italy

Wavelop

Software House

Leading Product UX/UI

Italy

Supacaz

Sport equipment

Leading Product Design

Taipei

TravoAI

Software for travel agencies

Leading Product UX/UI

Taipei

TDN

Digital Nomad Community

UX/UI, Education & Events

Taipei

Udropper

Social Network

Leading Product UX/UI

Italy

Nexblue

EV charging hardware

Branding & Marketing Lead

Hong Kong

Vitesy

IoT products

Product Design & Marketing

Italy

Ronal Bathroom

Wellness

Product Design & Marketing

Italy

HUH

Sport equipment

Product Design & Marketing

Italy

Wavelop

Software House

Leading Product UX/UI

Italy

Supacaz

Sport equipment

Leading Product Design

Taipei

TravoAI

Software for travel agencies

Leading Product UX/UI

Taipei

TDN

Digital Nomad Community

UX/UI, Education & Events

Taipei

Udropper

Social Network

Leading Product UX/UI

Italy

Nexblue

EV charging hardware

Branding & Marketing Lead

Hong Kong

Vitesy

IoT products

Product Design & Marketing

Italy

Ronal Bathroom

Wellness

Product Design & Marketing

Italy

HUH

Sport equipment

Product Design & Marketing

Italy

Wavelop

Software House

Leading Product UX/UI

Italy

you might ask
you might ask
you might ask

FAQ.

FAQ: honest answers before we waste each other's time.

01

What services do you offer?

02

What does a Product Strategy engagement look like?

03

How does remote collaboration actually work?

04

Do you work alone or with a team?

05

Who do you work with?

06

What do you look for before saying yes to a project?

What services do you offer?

What does a Product Strategy engagement look like?

How does remote collaboration actually work?

Do you work alone or with a team?

Who do you work with?

What do you look for before saying yes to a project?

Contact
Contact
Contact

Get in touch

Book a Call

Collaboration

Remote

Woman Staircase

Currently based in Taipei – working globally

Follow on Linkedin

Follow on Linkedin

Chat on WhatsApp

Chat on WhatsApp

hello@papayaremote.xyz

hello@papayaremote.xyz

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